Now through June 30, 2026, Smile Maker of Texas is offering 20% off eligible cosmetic dentistry with Dr. Ritchie Beougher, The Smile Architect®. See details below!
Now through June 30, 2026, Smile Maker of Texas is offering 20% off eligible cosmetic dentistry with Dr. Ritchie Beougher, The Smile Architect®.
Whether you've been considering porcelain veneers, cosmetic bonding, professional whitening, or a full SmileLift™ smile makeover, your complimentary consultation is the best place to see what's possible, preview your options, and get a transparent fee breakdown.
Eligible treatments include
Offer valid through June 30, 2026. Cosmetic procedures only. Cannot be combined with other offers. Treatment eligibility and final pricing are determined after consultation.
If you're looking for the best cosmetic dentist in Dallas for a custom smile makeover, this is the procedure that put Dr. Beougher on the national map. Patients fly in from 12 countries and 20 states for the SmileLift™ — a comprehensive porcelain veneer makeover that creates a fuller, brighter, more youthful smile in as few as two visits.
A complete range of cosmetic dentistry services for Dallas, Plano, Frisco & DFW patients — all under one boutique roof, all designed and executed by The Smile Architect® himself.
Dr. Beougher's signature Dallas smile makeover — a bigger, brighter, fuller smile completed in as few as two visits. The procedure he taught at NYU.
Learn MoreHand-crafted porcelain veneers in Dallas — natural-looking, stain-resistant, built to last decades. If you're searching "veneers near me" or "best veneers Dallas," this is the result. Perfect for chips, gaps, discoloration, and reshaping.
Learn MoreUltra-thin, no-prep Lumineers — a minimally invasive porcelain veneer alternative for patients who want to preserve more natural tooth. Dr. Beougher will tell you honestly whether Lumineers or traditional veneers are right for your smile.
Learn MoreProfessional teeth whitening in-office or at home — up to 10 shades brighter, safely, with results that drugstore whitening can't touch. The fastest cosmetic upgrade in Dallas.
Learn MoreSame-visit smile improvements for chipped, gapped, or discolored teeth — an affordable cosmetic dentistry option that delivers a remarkably natural look in one appointment.
Learn MorePermanent tooth replacement that looks, feels, and functions like a natural tooth. Including implant-supported dentures for full-arch restoration in Dallas & Plano.
Learn MoreSmile makeovers are personal. That's why Dr. Beougher created the Trial Smile™ — a no-commitment preview where you can see, feel, and approve your new smile before any permanent work begins.
A temporary mockup right on your teeth — no guessing what your smile will look like.
Want it brighter? Wider? Different shape? Refine your design before anything is permanent.
It's reversible. If it's not what you envisioned, we redesign together until it is.
Show your new smile to your spouse, friends, or family before you decide.
A small sample of the 3,000+ smile makeovers Dr. Beougher has personally designed — porcelain veneers, Lumineers, whitening & full SmileLift™ cases from across Dallas, Plano, Frisco and beyond. The work that earned him a reputation as the top choice for cosmetic dentistry in Dallas.


10 porcelain veneers · 2 visits · Plano, TX


8 upper veneers · 1 week · Frisco, TX


Same-day refresh · Dallas, TX


9 months · Plano, TX


Single tooth replacement · Allen, TX


SmileLift™ + implants · Carrollton, TX
A life-changing smile transformation is more accessible than you think. At Smile Maker of Texas we believe everyone deserves to feel confident in their smile — which is why we offer flexible financing options with payments starting at just $270 per month.
Whether you're interested in a full SmileLift™ makeover, porcelain veneers, Lumineers, or cosmetic bonding, Dr. Beougher and his team will work with you to create a treatment plan that fits both your aesthetic goals and your budget.
*Financing subject to credit approval through CareCredit®. $270/mo example based on representative treatment plan; your terms will be presented at your complimentary consultation. CareCredit® is a registered trademark of Synchrony Bank.
For more than three decades, Dr. Beougher has been quietly changing lives — one smile at a time. Patients fly in from 12 countries and 20 states for his signature SmileLift™ procedure. As one of the most recognized celebrity cosmetic dentists in Dallas, he served as the trusted dentist of Chuck Norris and other public figures for more than 25 years, and has taught advanced cosmetic dentistry techniques at NYU and Palm Beach College.
What makes Dr. Beougher different? He treats cosmetic dentistry as an art form, not a procedure. Every porcelain veneer is hand-shaped to your face. Every smile makeover is designed for you, not a template. And every patient — whether they're driving from Plano, Dallas, Frisco, or flying in from out of state — leaves with a smile they look in the mirror and recognize as their best self.
A clear, comfortable path from "I've been thinking about a smile makeover for years" to "I can't stop smiling." Same proven process for every Dallas, Plano & DFW patient.
One hour with Dr. Beougher. We listen, learn what you want, show examples, and answer every question — no obligation.
Preview your new smile directly on your teeth. Adjust shape, shade, and proportions until it's exactly right.
Hand-crafted porcelain veneers, custom-designed for your face, your features, and your goals.
Walk out with the smile you've been imagining — usually in as few as two visits, completed over 2–3 weeks.
Dr. B... what a difference you have made in my life. I came to you for a new smile, and walked away with a new life. May the power and light of the universal spirit guide you toward faith, hope and belief.
I went to four other cosmetic dentists for a consultation. One charged more than double Dr. Beougher's fee — and I didn't like the work. My friend's smile is amazing because of Dr. B. I knew he was the one to trust.
I've lived in five cities, two countries. I was Dr. Beougher's patient for almost 20 years. After moving, I realized how lucky I was to find him. I've yet to find a dentist who can hold a candle to him or his staff.
Cosmetic dentistry is a personal decision. We're here to give you the clarity to make it confidently — at your pace.
Your one-hour consultation is complimentary. No obligation, no pressure — just honest answers about what's possible.
Call (972) 704-1390SmileLift™ is Dr. Beougher's signature smile makeover procedure — a comprehensive set of porcelain veneers designed to create a bigger, brighter, fuller smile in as few as two visits. The procedure has become so respected that Dr. Beougher has taught the technique to other dentists at NYU and Palm Beach College, and patients now travel from 12 countries and 20 states for it.
Porcelain veneers and Lumineers cost varies depending on the number of veneers, materials, and complexity of your smile design. Dr. Beougher has always priced his work in the middle of the Dallas-Fort Worth market — when he taught at NYU, his fees were the lowest of the sixteen dentists on faculty. The goal: keep premium cosmetic dentistry accessible to Dallas, Plano, and DFW patients.
You'll receive a complete, transparent fee breakdown at your complimentary consultation. CareCredit financing is available.
That's for you to decide — but here's the case: Dr. Beougher is a former NYU cosmetic dentistry instructor, a Palm Beach College faculty member, the creator of the SmileLift™ smile makeover, the trusted celebrity cosmetic dentist of Chuck Norris and other public figures for 25+ years, and has personally designed 3,000+ smile makeovers for patients from 12 countries. We invite you to compare credentials, see before/after results, and meet Dr. B at a complimentary consultation before deciding.
Lumineers are an ultra-thin, no-prep porcelain veneer alternative that preserves more of your natural tooth structure. Traditional porcelain veneers are slightly thicker and require minimal preparation but offer more flexibility for dramatic smile makeovers. Dr. Beougher will give you an honest recommendation about which option is best for your specific smile goals at your consultation — neither is "better," they're tools for different jobs.
A Trial Smile™ lets you preview your new smile before any permanent work begins. Dr. Beougher creates a temporary mockup directly on your teeth so you can see, feel, and approve your new smile design first — and adjust shape, shade, or proportions until it's exactly right. It's reversible, low-pressure, and the smartest way to start your smile makeover journey.
Yes. While we're a premium cosmetic dentistry practice, Dr. Beougher has spent his career making high-quality cosmetic dentistry accessible. Our fees are middle-of-market for Dallas-Fort Worth, we provide transparent up-front pricing, and we offer flexible financing through CareCredit® with payments starting at just $270/month. Most patients find our pricing significantly more reasonable than other top cosmetic dentists in Dallas.
Most SmileLift™ smile makeovers are completed in as few as two visits, typically spread across 2–3 weeks. Single-tooth procedures like cosmetic bonding or in-office teeth whitening can usually be done in one visit. Your exact timeline depends on your specific treatment plan — Dr. Beougher will give you a precise schedule at your consultation.
Yes — that's the entire point of Dr. Beougher's approach. He hand-designs every porcelain veneer to your face, features, age, and personality. The goal isn't "perfect Hollywood teeth" — it's the most beautiful version of your smile. Patients regularly tell us friends and family can tell they look different, but can't pin down exactly why.
Yes. Your one-hour cosmetic consultation with Dr. Beougher is complimentary. You'll meet Dr. B in person, discuss your goals, see examples of similar cases, learn what's possible, and receive a transparent fee breakdown — all with zero obligation. Call (972) 704-1390 or use the form above to book.
Yes — frequently. Patients have traveled from 12 countries and 20 states for Dr. Beougher's care. We coordinate consultations virtually when needed and schedule treatment visits efficiently so out-of-town patients can complete most smile makeovers in 2–3 weeks. Easy access from DFW airport.
Smile Maker of Texas
6201 Dallas Pkwy, Suite 220
Plano, TX 75024
Get DirectionsOne hour with Dr. Beougher, the cosmetic dentist Dallas patients call The Smile Architect®. No obligation, no pressure. Just an honest look at what's possible for your smile.