Dallas & Plano Cosmetic Dentist | Porcelain Veneers, Lumineers & Smile Makeover | Dr. Ritchie Beougher
DALLAS · PLANO COSMETIC DENTISTComplimentary Smile ConsultationDr. Ritchie Beougher, "The Smile Architect®"
Open Today · 8a–5:30p Now booking consultations
(972) 704-1390
Dallas · Plano · DFW · Cosmetic Dentistry & Smile Makeovers

Save 20% on Your
Summer Smile Makeover

Summer smile makeover special with Dr. Ritchie Beougher, Dallas cosmetic dentist

Now through June 30, 2026, Smile Maker of Texas is offering 20% off eligible cosmetic dentistry with Dr. Ritchie Beougher, The Smile Architect®. See details below!

3,000+
Smiles
transformed
12
Countries patients
travel from
35+
Years of cosmetic
dentistry
Summer Smile Event

Save 20% on Your Summer Smile Makeover

Now through June 30, 2026, Smile Maker of Texas is offering 20% off eligible cosmetic dentistry with Dr. Ritchie Beougher, The Smile Architect®.

Whether you've been considering porcelain veneers, cosmetic bonding, professional whitening, or a full SmileLift™ smile makeover, your complimentary consultation is the best place to see what's possible, preview your options, and get a transparent fee breakdown.

Eligible treatments include

  • Porcelain veneers
  • SmileLift™ smile makeovers
  • Cosmetic bonding
  • Professional teeth whitening
  • Cosmetic crowns as part of a smile makeover
  • Full-mouth cosmetic restoration cases
Schedule Your Complimentary Consultation

Offer valid through June 30, 2026. Cosmetic procedures only. Cannot be combined with other offers. Treatment eligibility and final pricing are determined after consultation.

SmileLift smile makeover result — confident new smile by Plano cosmetic dentist Dr. Beougher
The Signature Procedure

SmileLift™ — the Dallas smile makeover Dr. Beougher invented.

If you're looking for the best cosmetic dentist in Dallas for a custom smile makeover, this is the procedure that put Dr. Beougher on the national map. Patients fly in from 12 countries and 20 states for the SmileLift™ — a comprehensive porcelain veneer makeover that creates a fuller, brighter, more youthful smile in as few as two visits.

  • Bigger, fuller, more confident smile A signature look designed to make your whole face appear more vibrant and youthful.
  • Completed in as few as 2 visits Most patients finish in 2–3 weeks, not months. Out-of-town patients welcomed.
  • Taught at NYU & Palm Beach College Dr. Beougher has trained other dentists in the SmileLift™ technique at two top institutions.
  • Featured on national TV Showcased on multiple TV segments and trusted by celebrities including Chuck Norris.
Cosmetic Dentistry Services — Dallas & Plano

Cosmetic dentistry, elevated. One Dallas dentist. Every smile makeover.

A complete range of cosmetic dentistry services for Dallas, Plano, Frisco & DFW patients — all under one boutique roof, all designed and executed by The Smile Architect® himself.

01 / Signature

SmileLift™ Smile Makeover

Dr. Beougher's signature Dallas smile makeover — a bigger, brighter, fuller smile completed in as few as two visits. The procedure he taught at NYU.

Learn More
02 / Cosmetic

Porcelain Veneers Dallas

Hand-crafted porcelain veneers in Dallas — natural-looking, stain-resistant, built to last decades. If you're searching "veneers near me" or "best veneers Dallas," this is the result. Perfect for chips, gaps, discoloration, and reshaping.

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03 / Cosmetic

Lumineers in Dallas

Ultra-thin, no-prep Lumineers — a minimally invasive porcelain veneer alternative for patients who want to preserve more natural tooth. Dr. Beougher will tell you honestly whether Lumineers or traditional veneers are right for your smile.

Learn More
04 / Cosmetic

Teeth Whitening Near Me

Professional teeth whitening in-office or at home — up to 10 shades brighter, safely, with results that drugstore whitening can't touch. The fastest cosmetic upgrade in Dallas.

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05 / Cosmetic

Cosmetic Bonding

Same-visit smile improvements for chipped, gapped, or discolored teeth — an affordable cosmetic dentistry option that delivers a remarkably natural look in one appointment.

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06 / Restorative

Dental Implants & Crowns

Permanent tooth replacement that looks, feels, and functions like a natural tooth. Including implant-supported dentures for full-arch restoration in Dallas & Plano.

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The Trial Smile™

Try your new smile before you commit.

Smile makeovers are personal. That's why Dr. Beougher created the Trial Smile™ — a no-commitment preview where you can see, feel, and approve your new smile before any permanent work begins.

See it first

A temporary mockup right on your teeth — no guessing what your smile will look like.

Adjust freely

Want it brighter? Wider? Different shape? Refine your design before anything is permanent.

Risk-free

It's reversible. If it's not what you envisioned, we redesign together until it is.

Family approval

Show your new smile to your spouse, friends, or family before you decide.

Real Trial Smile before and after preview by Dr. Beougher at Smile Maker of Texas, Plano & Dallas
Real before-and-after smile makeover by Dr. Beougher — financing available from $270/month
Affordable Cosmetic Dentistry

New smiles starting at $270/mo

A life-changing smile transformation is more accessible than you think. At Smile Maker of Texas we believe everyone deserves to feel confident in their smile — which is why we offer flexible financing options with payments starting at just $270 per month.

Whether you're interested in a full SmileLift™ makeover, porcelain veneers, Lumineers, or cosmetic bonding, Dr. Beougher and his team will work with you to create a treatment plan that fits both your aesthetic goals and your budget.

0% APR options
Flexible terms
Quick approval

*Financing subject to credit approval through CareCredit®. $270/mo example based on representative treatment plan; your terms will be presented at your complimentary consultation. CareCredit® is a registered trademark of Synchrony Bank.

Dr. Ritchie Beougher, DDS — Dallas cosmetic dentist and creator of the SmileLift
3,000+ Smile makeovers
Meet The Smile Architect®

Dr. Ritchie Beougher, DDS — Dallas Cosmetic Dentist

Former NYU Cosmetic Faculty Palm Beach College Instructor Celebrity Cosmetic Dentist SmileLift™ Creator Featured on TV 35+ Years Experience

For more than three decades, Dr. Beougher has been quietly changing lives — one smile at a time. Patients fly in from 12 countries and 20 states for his signature SmileLift™ procedure. As one of the most recognized celebrity cosmetic dentists in Dallas, he served as the trusted dentist of Chuck Norris and other public figures for more than 25 years, and has taught advanced cosmetic dentistry techniques at NYU and Palm Beach College.

What makes Dr. Beougher different? He treats cosmetic dentistry as an art form, not a procedure. Every porcelain veneer is hand-shaped to your face. Every smile makeover is designed for you, not a template. And every patient — whether they're driving from Plano, Dallas, Frisco, or flying in from out of state — leaves with a smile they look in the mirror and recognize as their best self.

The Smile Maker Process

Your smile makeover, step by step.

A clear, comfortable path from "I've been thinking about a smile makeover for years" to "I can't stop smiling." Same proven process for every Dallas, Plano & DFW patient.

1

Free Consultation

One hour with Dr. Beougher. We listen, learn what you want, show examples, and answer every question — no obligation.

2

Trial Smile™

Preview your new smile directly on your teeth. Adjust shape, shade, and proportions until it's exactly right.

3

Custom Smile Design

Hand-crafted porcelain veneers, custom-designed for your face, your features, and your goals.

4

The Reveal

Walk out with the smile you've been imagining — usually in as few as two visits, completed over 2–3 weeks.

Patient Stories — Dallas, Plano & Beyond

Why patients call him the best cosmetic dentist in Dallas.

" ★★★★★

Dr. B... what a difference you have made in my life. I came to you for a new smile, and walked away with a new life. May the power and light of the universal spirit guide you toward faith, hope and belief.

A
Anonymous
SmileLift™ Patient · Plano, TX
" ★★★★★

I went to four other cosmetic dentists for a consultation. One charged more than double Dr. Beougher's fee — and I didn't like the work. My friend's smile is amazing because of Dr. B. I knew he was the one to trust.

J
Jennifer L.
Veneers Patient · Frisco, TX
" ★★★★★

I've lived in five cities, two countries. I was Dr. Beougher's patient for almost 20 years. After moving, I realized how lucky I was to find him. I've yet to find a dentist who can hold a candle to him or his staff.

T
Tricia M.
Long-time Patient · Dallas, TX
★★★★★ 4.9 / 5 across Google & Facebook · 187+ patient reviews
Common Questions

Everything you've wondered about a smile makeover.

Cosmetic dentistry is a personal decision. We're here to give you the clarity to make it confidently — at your pace.

Talk to Dr. Beougher

Your one-hour consultation is complimentary. No obligation, no pressure — just honest answers about what's possible.

Call (972) 704-1390
What is the SmileLift™ smile makeover?

SmileLift™ is Dr. Beougher's signature smile makeover procedure — a comprehensive set of porcelain veneers designed to create a bigger, brighter, fuller smile in as few as two visits. The procedure has become so respected that Dr. Beougher has taught the technique to other dentists at NYU and Palm Beach College, and patients now travel from 12 countries and 20 states for it.

How much do porcelain veneers cost in Dallas?

Porcelain veneers and Lumineers cost varies depending on the number of veneers, materials, and complexity of your smile design. Dr. Beougher has always priced his work in the middle of the Dallas-Fort Worth market — when he taught at NYU, his fees were the lowest of the sixteen dentists on faculty. The goal: keep premium cosmetic dentistry accessible to Dallas, Plano, and DFW patients.

You'll receive a complete, transparent fee breakdown at your complimentary consultation. CareCredit financing is available.

Are you the best cosmetic dentist in Dallas?

That's for you to decide — but here's the case: Dr. Beougher is a former NYU cosmetic dentistry instructor, a Palm Beach College faculty member, the creator of the SmileLift™ smile makeover, the trusted celebrity cosmetic dentist of Chuck Norris and other public figures for 25+ years, and has personally designed 3,000+ smile makeovers for patients from 12 countries. We invite you to compare credentials, see before/after results, and meet Dr. B at a complimentary consultation before deciding.

What's the difference between Lumineers and porcelain veneers?

Lumineers are an ultra-thin, no-prep porcelain veneer alternative that preserves more of your natural tooth structure. Traditional porcelain veneers are slightly thicker and require minimal preparation but offer more flexibility for dramatic smile makeovers. Dr. Beougher will give you an honest recommendation about which option is best for your specific smile goals at your consultation — neither is "better," they're tools for different jobs.

What is a Trial Smile™ and how does it work?

A Trial Smile™ lets you preview your new smile before any permanent work begins. Dr. Beougher creates a temporary mockup directly on your teeth so you can see, feel, and approve your new smile design first — and adjust shape, shade, or proportions until it's exactly right. It's reversible, low-pressure, and the smartest way to start your smile makeover journey.

Read more about the Trial Smile™ →

Is there an affordable cosmetic dentist in Dallas?

Yes. While we're a premium cosmetic dentistry practice, Dr. Beougher has spent his career making high-quality cosmetic dentistry accessible. Our fees are middle-of-market for Dallas-Fort Worth, we provide transparent up-front pricing, and we offer flexible financing through CareCredit® with payments starting at just $270/month. Most patients find our pricing significantly more reasonable than other top cosmetic dentists in Dallas.

Apply for CareCredit financing →

How long does a smile makeover take?

Most SmileLift™ smile makeovers are completed in as few as two visits, typically spread across 2–3 weeks. Single-tooth procedures like cosmetic bonding or in-office teeth whitening can usually be done in one visit. Your exact timeline depends on your specific treatment plan — Dr. Beougher will give you a precise schedule at your consultation.

Will my new smile look natural?

Yes — that's the entire point of Dr. Beougher's approach. He hand-designs every porcelain veneer to your face, features, age, and personality. The goal isn't "perfect Hollywood teeth" — it's the most beautiful version of your smile. Patients regularly tell us friends and family can tell they look different, but can't pin down exactly why.

Is the consultation really free?

Yes. Your one-hour cosmetic consultation with Dr. Beougher is complimentary. You'll meet Dr. B in person, discuss your goals, see examples of similar cases, learn what's possible, and receive a transparent fee breakdown — all with zero obligation. Call (972) 704-1390 or use the form above to book.

Do you treat out-of-town and international patients?

Yes — frequently. Patients have traveled from 12 countries and 20 states for Dr. Beougher's care. We coordinate consultations virtually when needed and schedule treatment visits efficiently so out-of-town patients can complete most smile makeovers in 2–3 weeks. Easy access from DFW airport.

Office Hours

When we're open

  • Monday8:00 a.m. – 5:30 p.m.
  • Tuesday8:00 a.m. – 5:30 p.m.
  • Wednesday8:00 a.m. – 5:30 p.m.
  • Thursday8:00 a.m. – 5:30 p.m.
  • Friday8:00 a.m. – 5:30 p.m.
  • SaturdayClosed
  • SundayClosed
Call To Schedule Your Consultation (972) 704-1390
Visit Us

Plano Office

Smile Maker of Texas

6201 Dallas Pkwy, Suite 220

Plano, TX 75024

Get Directions

*Consultation is complimentary with no obligation. Cosmetic dentistry fees vary by treatment and are presented transparently at consultation. CareCredit financing available. Some restrictions apply.

FREE Smile Consultation