The Smile Maker
Ritchie Beougher, DDS
"Every smile I create is personal. I'm not just changing teeth — I'm giving someone the confidence to walk into a room differently, to laugh without covering their mouth, to feel like themselves again."
— Dr. Ritchie Beougher
Dr.Beougher (pronounced “BOO-er”) has spent more than 30 years helping patients across the Dallas–Fort Worth area achieve smiles they never thought possible. With over 3,000 cosmetic dental procedures to his name, he is one of the most experienced cosmetic dentists in Plano, TX — and one of the most sought-after in the region.
Education & Training
Dr. Beougher earned his undergraduate degree from the University of Kansas before completing his Doctorate of Dental Surgery at the University of Missouri–Kansas City. He went on to serve in the United States Navy, completing his residency in San Diego, California — an experience that instilled a lifelong commitment to discipline, precision, and service.
His pursuit of clinical excellence didn’t stop there. Dr. Beougher has completed advanced postgraduate training at some of the most respected programs in cosmetic dentistry, including the Master’s Program at the Las Vegas Institute of Advanced Dental Studies, the University of Alabama, the Rosenthal Institute in New York City, and the Aesthetic Advantage program at Palm Beach University. His skill and results were so impressive that both the Rosenthal Institute and Aesthetic Advantage invited him to return as a premier clinical instructor — a distinction earned by very few practitioners nationwide.
Outside the Office
When he’s not transforming smiles, Dr. Beougher enjoys life in the Dallas area with his wife and their four children: Cavanaugh, Raleigh, Luis, and Patricio. He considers it a blessing to live and work in such a vibrant community — and to do work he loves every single day.
Why Choose Dr. Beougher?
Dr. Beougher isn’t your typical dentist — he’s a trained artist, a nationally recognized instructor, and one of the few cosmetic dentists in the country who personally sculpts each patient’s smile chairside. Patients travel from 11 countries and over 20 states for his care, and many still return for checkups from as far as New York, California, and Hawaii. Here’s why:
- The Smile Architect® — Dr. Beougher personally shapes and refines your SmileLift™ in real time. You see your new smile before it ever goes to the lab.
- Elite Lab Partnership — Final restorations are crafted by the same cosmetic lab that created Tiger Woods’ smile.
- 3,000+ Cosmetic Cases — Over 25 years of SmileLift™ results that last 20+ years and counting.
- He Practices What He Preaches — Dr. Beougher’s own SmileLift™ is over 20 years old. His staff, family, friends, and thousands of patients trust him with their smiles, too.
- Celebrity-Trusted — Proud to have treated the late Chuck Norris, Darren Woodson, Randy Travis, Tony Dorsett, and Bart Millard of MercyMe.
I came in for a new smile, but got a new life!
E.T. Southard, Patient
The Artist Is In
Before Dr. Beougher ever picked up a dental instrument, he picked up a paintbrush. He is a lifelong artist whose work spans oil portraits, watercolor landscapes, and detailed figure studies — a creative discipline that has quietly shaped every aspect of his career in cosmetic dentistry.
The connection between the canvas and the chair isn't a coincidence. The same eye for proportion, color, light, and detail that brings a portrait to life is what allows Dr. Beougher to design smiles that look and feel completely natural. Where most dentists think in terms of procedure, Dr. Beougher thinks in terms of composition — how each tooth relates to the next, how a smile frames a face, how subtle adjustments create harmony.
It's a rare combination. And it's one of the reasons patients travel from across the country to sit in his chair.
Dr. Beougher's Award-Winning Artwork
Browse a selection of original works by Dr. Beougher — the same artistic eye behind every smile he creates.
